Our Newsletter. The Essence of SANTOS and Our Journey in Real Estate.
At SANTOS Holdings, our name isn’t just a label—it’s our identity. SANTOS embodies the core values that drive us. These principles guide every project we undertake, fueling our innovation and success in the competitive real estate industry. Discover how these values define our work and why choosing SANTOS Holdings could be the key to unlocking your next opportunity.
Entrepreneurship-The Equal Energy of Sports
“It is not the critic who counts; not the man who points out how the strong man stumbles… The credit belongs to the man who is actually in the arena.” – Theodore Roosevelt &nbs...
Strengthening Our Community Reputation
“Your reputation is more valuable than your paycheck, and your integrity is more valuable than your career.” – Ryan Freitas From the desk of Richard Du, founder and Chairma...
The Art of Being Team Leaders
“Leadership is not about titles, positions, or flowcharts. It is about one life influencing another.” – John C. Maxwell From the desk of Richard Du, Founder and Chairman of S...
Power of Teams and Communication
From the desk of Richard Du, Founder and Chairman of SANTOS Holdings: Effective teamwork and communication are the backbone of any successful organization. At SANTOS Holdings, we recognize the ...
Elite Customer Focus
“Quality means doing it right when no one is looking.” – Henry Ford The importance of maintaining high standards and a customer-centric mindset at all times, even when no one is watching...
Expansion and Extension of Profit Procedures
“Opportunities don’t happen. You create them.” – Chris Grosser The article’s message about strategic planning, investment, and financial growth, emphasizing that success in business ...
Mission Statement-Health and Happiness-2H’s
“Happiness depends more on the inward disposition of mind than on outward circumstances.” — Benjamin Franklin That true happiness comes from within, not just external conditions—aligni...
Whose Job Is It Anyway?
“Responsibility is the companion of worth.” – Henri Frederic Amiel. From the desk of Richard Du, Founder and Chairman of SANTOS Holdings: Our article portrays a very...
Blue Ocean-Project Built with Pride and Integrity
“Integrity is doing the right thing, even when no one is watching.” – C.S. Lewis From the desk of Richard Du, founder and Chairman of SANTOS Holdings: In the colorful ...
A Successful Life- The Product of Dreams, Reality, and Determination.
“Success is not final, failure is not fatal: It is the courage to continue that counts.” – Winston Churchill From the Desk of Henry Russell, CEO of SANTOS Holdings: ...
Every Person is a Salesperson
“The best salespeople are those who have a deep understanding of their customer’s needs and are able to tailor their pitch.” —Unknown From the desk of Richard Du, Founder and Chairm...
Effectively Measuring Progress-KPIs
“What gets measured gets managed.”—Peter Drucker From the desk of Henry Russell, CEO of SANTOS Holdings: Our conference room overlooking the Manhattan skyline buzzed with energy...